What Is Customer Support? A Beginner’s Guide
Customer support is a multifaceted discipline that encompasses a range of activities aimed at assisting customers in resolving issues related to products or services. It is not merely about answering…
Sales
Sales
The Evolution of Sales Engineering: From Tech Support to Strategic Partner
Sales engineering has its roots in the early days of technology companies, where the primary focus was on providing technical support to customers. Initially, the role was largely reactive; sales…
What is Sales Engineering? A Comprehensive Guide
The role of sales engineering has become crucial in bridging the gap between complex technical solutions and customer needs in the constantly changing business and technological landscape. As we learn…
What I learnt from building Mumbai’s largest offline Data Science Community?
Community building requires certain ascetic quality. Communities are a sure shot way of building brands and longevity. The reason why a lot of brands don’t do it – It’s hard. Requires uncommon passion. Takes time.
8 Lessons from Scaling a Growth Function over 30 months
Growth function typically comprises of Sales, Marketing and Product functions. I have been at the helm of affairs running a Marketing team for good amount of time in my life. Some reflections from the same.
After 33 Customer meetings I decided to NOT build a Product
We drove around the SF – Bay Area for 5 days clocking 1300 miles and 33 meetings with CEOs and CMOs. Classic customer validation in the tech capital of the world.
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