Work Blurbs
BrowserStack
May 2021 - Present
Product
- Developing marketing strategies to promote new products in order to gain market share
- Managing a team of designers, engineers, marketers, and other staff to develop new products
- Creating business cases for new products based on research and market analysis
- Developing a product roadmap with specific goals and milestones that align with the organization’s strategic objectives
- Managing the development of new products from concept to commercialization
- Conducting market research to identify new product opportunities that meet customer needs
- Preparing budgets for product development projects and managing expenses throughout the process
Sales Engineering
- Organizational Scaling: Scaled the global SE and Support organization from 29 to 180+ members across India, Europe, and the USA, establishing a 24/7 follow-the-sun operational model.
- Revenue Operations: Orchestrated technical sales strategy supporting $230M in ARR, overseeing complex RFP processes and technical solutioning for Point Solutions to Platform products.
- Customer Experience: Served as the custodian of Customer Experience (CX), ensuring high-quality technical advisory and support throughout the customer lifecycle.
- Cross-Functional Leadership: Acted as the bridge between Product, Engineering, and Sales, translating customer feedback into roadmap priorities and ensuring technical feasibility for enterprise deals.
- Spearheaded the integration of AI-driven tools into Sales Engineering workflows, significantly reducing response times and increasing pre-sales efficiency.
GreyAtom
Dec 2016 - May 2021
Community
- 15,000+ Brick and Mortar Community – DataGiri built. 100+ physical Meetups conducted in Mumbai, London, Pune, Delhi, Bengaluru
- Built a Network of Data Science 200+ Speakers
- Hosted Data Science celebrities like Dr. D. J. Patil, Srikanth Velakamani (Fractal-CEO) and many more.
- Curated well attended, High academic value events
Customer Acquisition
- 1,400+ learners acquired for Classroom Program
- 4,500+ learners acquired for workshops
- 100,000 learners onboarded during the lockdown on programs under the ELIS initiative of AICTE.
- Effective multi-channel nurturing programs to drive conversions.
Product - Measurement Framework
- Proposed a skill competency framework agnostic of the underlying training program.
- This is foundation of all the metric capture and subsequent use cases like Recommender system, revision plans and
Workshops
- Conceptualized and iterated the GTM, Value Prop & Upsell Funnel for the Workshops.
- Totally a Lockdown phenomena. Helped us en cash on the broader trend. Did $100k in 4 months. Unit positive since conceptualization.
Pay Later Programs - Income Share Agreement Based
- Acquired ~350 learners for iteration #1 from Tier #2 and Tier #3 cities/ town for the Pay Later Program.
- Built brand GreyAtom & relationships across Campuses in Maharashtra/ Karnataka. Travelled 24,000km in 4 months.
- Students from economically challenged situations trained and placed with compensation of 6LPA.
- Iterated the GTM, Value Prop, Selection Process, Onboarding for the Learners.
Customer360 & ININ
Jul 2013 – Feb 2017 (3 yrs 8 mos)
- Raised ~$1M in VC Capital. Built the UX and Product Practice.
- Built a customer base of 2,200 B2B customers using Organic channel (Quora).
- Built a paid agent license usage of 10,000 across customers. 7 Enterprise clients across OTA, Real Estate, Housing and more.
Product/ UX
- Architecting Product from absolute first principles. We were inspired by Freshworks.
- Bringing Design First principles to Customer360. Framework selection/ Tech Implementation/ Delivery
- Customer led product development – Bringing in Product feature prioritization in practice.
Customer Acquisition
- Partnerships – Aggregators like Payment Gateway, Multi-national directories, other product companies
- Quora.
- Building a multi-channel inside sales organization.
Cognizant
Dec 2009 – Jun 2013 (3 yrs 7 mos)
- Handled 14 member team to handle a total revenue of ~$2.5M.
- Optimized marketing spends ($390M) for MNC Pharmaceutical companies for a drug with more than $3B in revenue. Brought ~4% in savings in CoGS.
- End to End ownership of P&L, Client Engagement, Delivery for key Pharma client.
- The best practices/ innovations introduced in Multi Channel Optimization methods still in place at Cognizant.
- Star Employee of the Year 2010
Business Level
- Sales Force Effectiveness
- Return on Investment for Sales Promotion programme
- Promotional Response Modeling
- Customer Valuation
- Portfolio & Marketing Mix Optimization
Data Science Level
- Statistical Modeling, Research
- Model Building: ARIMA, LOGISTIC, CHAID, Logistic Regression, Multiple Regression
- Predictive Modeling, Time series forecasting
- Factor & Cluster analysis
- Linear Discriminant Analysis, Conjoint Analysis
- Principal Component Analysis, Non-Linear Principal Component Analysis,
- Neural Network based Models
- Responsible for finding out new statistical approaches to client given business problem
Syntel
Jul 2005 – Jun 2007 (2 yrs)
- Proactively search for improvement opportunities in the Application and work out a solution. Mentoring new trainees. Code Development, Testing and QA. Creating Business Requirement Document, Test Plans, etc.
- Automation of daily job monitoring activities through auto-trigger routines resulting in savings of over 800 hours of effort per annum
