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Best of Mayuresh Shilotri (MS). The posts that are part of Read me First.

Short Programmes and Consumer Behaviour

Short Programmes and Consumer Behaviour

  • 15 min read

Lockdown saw a surge of 2 hour to 5 day workshops. These were mostly introductory offerings leading to a larger product. Brands and individuals (Gig workers) both jumped on this big time. Here is an analysis of the phenomena that lasted for 2 quarters.

Step by Step Guide to building AI First Product Features

Step by Step Guide to building AI First Product Features

  • 21 min read

There isn’t really a recipe for building a AI first product. Reason – There aren’t many ‘product’ people who understand enough Machine Learning. It’s a rare intersection.

Journey through the Mind of Grown-up Technology Learner in India

Journey through the Mind of Grown-up Technology Learner in India

  • 11 min read

Unlearning is just one of the challenges. The learner is both a customer and learner. He needs to be told what is right for him. But you can’t be too strict as he is also a customer. Discover more in this balancing act.

Future of Income Share Agreements in India

Future of Income Share Agreements in India

  • 17 min read

I write this from having travelled 16,000 kms across the State of Maharashtra, India in 3 months. Visited 170 Colleges. Conducted 26 Drives. Tested 4600 students and recruited/ signed ~350 learners into the Income Share Agreement based program.

8 Lessons from Scaling a Growth Function over 30 months

8 Lessons from Scaling a Growth Function over 30 months

  • 11 min read

Growth function typically comprises of Sales, Marketing and Product functions. I have been at the helm of affairs running a Marketing team for good amount of time in my life. Some reflections from the same.

Design First Approach for B2B Products

Design First Approach for B2B Products

  • 26 min read

B2B products have a life of years (if not decades). The business dynamics shifts multiple times in this timeframe. The UX and design is bound to become obsolete. However, there are products that are well architected. The UI feels relevant even when you know it belongs to the previous era.

PACKING FOR TRAVELLING SALESMAN

A Practical Guide To Packing for Travelling Salesman

  • 7 min read

I have travelled as a tourist. More on my choice of hotels here. Recently, for more than 100 days I lived out of my suitcase. Literally. I was on the road for 70+ days. The first time I travelled, I carried my backpack. Thinking it was cool to travel light.

18-CAR-ACCESSORIES-002

18 Car Accessories for traveling salesman

  • 12 min read

This blog post marks the beginning of 4 months road trip with Mayuresh Shilotri, Shrikant Somani and Nishant Sharma travelling across the hinterlands selling stuff and building a brand. Truly rewarding journey.

farmers are not poor

Farmers are (NOT) Poor

  • 5 min read

The objective here is to debunk myths that majority of city slickers have – Farmers do NOT necessarily mean POOR people. They are self respecting, high self esteem and educated people. Educated in scholastic and worldly ways.